According to the text, which technique targets the affect personality dimension?

a. Systematic desensitization
b. Cognitive restructuring
c. Physical exercise
d. Interpersonal support
e. Skills training


A

Communication & Mass Media

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When audience members feel that they are or could be personally involved or affected, they are more likely to respond to your message

Indicate whether the statement is true or false

Communication & Mass Media

Careful reasoning and good evidence allow the speaker to offer logical appeals that are sound, effective, and ethical

Indicate whether the statement is true or false

Communication & Mass Media

Which of the following situations is an occasion for deliberative speaking?

A) introducing the guest speaker at the annual Chamber of Commerce dinner B) discussing an upcoming class project with your project group C) giving a toast at your best friend's wedding D) presenting an employee of the year award at the company's annual dinner E) giving the keynote address at your political party's convention

Communication & Mass Media

A good title will do all of the following EXCEPT _______________.

a. attract the audience b. build interest c. introduce the main points d. preview the content

Communication & Mass Media