Which of the following would most likely be classified as a distribution industry?
A. Subassembly plant
B. TV repair shop
C. Insurance agency
D. Grocery store
E. Medical office
Answer: D
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All of the following are elements of operational control decisions except
a. determining the scope of the activity b. setting operating standards c. evaluating performance d. taking corrective action when necessary
Examples of socioeconomic data are
A. total population, income distribution, and population density. B. total population, population density, and population distribution. C. GNI, GNI/capita, income distribution. D. GNI/capita, total population, and population distribution. E. GNI growth rates, GNI income/capita, and income distribution.
The rate of interest that produces a zero net present value when a project's discounted cash operating advantage is netted against its discounted net investment is the
a. cutoff rate. b. discount rate. c. cost of capital. d. internal rate of return.
Regarding advertising media selection, which of the following is the best advice?
A. "Be sure the media match your target market." B. "Make sure your first media choice reaches the whole target market." C. "Avoid the local media." D. "Set very general promotion objectives to stay flexible." E. "There is no such thing as a must buy."