What term best defines the following type of stakeholder? “Continual source of business; professional relationship in contracting for, purchasing, and receiving goods or services.”
A. shareholders
B. employees
C. creditors
D. suppliers
D. suppliers
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The LMX dilemma refers to the ______.
a. situation in which a leader is placed into a situation where followers already exist b. leader-follower relationships based on intangible exchanges c. consequences resulting from many out-group members in a leader-follower relationship d. consequences of political relationships in the LMX process
Ease of entry into direct marketing is facilitated by _____
a. low capital requirements due to no need for stores b. the use of dual distribution channels c. the need for technological skills d. low paper and postage costs
The use of direct marketing by a store-based retailer demonstrates _____
a. multi-channel retailing b. scrambled merchandising c. the wheel of retailing d. rationalized retailing
A(n) _____ is a word that means exactly the opposite of another word
Fill in the blank(s) with correct word