Differentiate between follow-through and follow-up.

What will be an ideal response?


Fundamentally, the keys to customer service are follow-through and follow-up. Follow-through refers to business owners doing what they said they would do. If a customer mentions a concern or problem, business owner will try to fix it. But too often entrepreneurs or their employees can get rushed, and delay or even forget about what they promised customers. If business owners remember to keep up their customer relationship management (CRM) database, a good CRM system will remind them of the promises they have made.
Follow-up refers to the contacts business owners periodically make with customers in order to remind them of their business, and their interest in the customers' business. This can be done through personal contacts by phone, mail, or personal visits, although increasingly contact is done electronically through e-mails, electronic newsletters, discussion lists, or interactive web services like blogs or wikis.

Business

You might also like to view...

What does AIDA stand for, when referring to persuasive messages?

A) Action, interest, demand, attention B) Attention, interest, desire, action C) Attention, interpersonal, demand, action D) Action, interest, desire, attention E) Action, interpersonal, demand, attention

Business

The age we live in has infinite quantities of facts that are widely available to anyone who can use a computer with internet access. What age is this statement referring to?

A. Business intelligence age B. Data age C. Information age D. Internet of Things

Business

Shifting from a traditional structure to a more flexible one, such as Google uses, is an organizational change referred to as ______.

A. transformational B. accommodating C. agile D. stealth

Business

State governments do not have the power to regulate commerce with foreign nations

Indicate whether the statement is true or false

Business