Which of the following is the person or group that is expected to change as a result of an IT project?
A)
the sponsor
B)
the change agent
C)
the target
D)
None of the above
C
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Which of the following is not true about a personal visit to size up the market firsthand and begin the development of an actual export-marketing program?
A) Confirm assumptions regarding market potential B) Contradict assumptions regarding market potential C) Gather additional data to help make decisions D) Develop a marketing plan in cooperation with local agents E) Arrange a face-to-face meeting and avoid going to trade shows
Give an example of a multichannel distribution system
What will be an ideal response?
Which of the following best describes the typical relationship between variable costs and volume?
A) Total variable costs increase in an erratic, unpredictable fashion with changes in volume. B) Total variable costs stay constant with changes in volume. C) Unit variable costs increase with changes in volume up to a certain point and then remain constant. D) Total variable costs increase in direct proportion to increases in volume.
How can a writer establish a familiar tone with the reader of a sales letter?
What will be an ideal response?