When respondents in a research study tell the researcher what they think will make them “look good” to the researcher, it is known as the ______.

a. social desirability effect
b. self-fulfilling prophecy effect
c. negative-attitude effect
d. socio-egocentric effect


a. social desirability effect

Communication & Mass Media

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In his speech, Joseph said, "According to Ray Jenkins, a supervisor in our city's

waste management department, only about one in four households regularly utilize our curbside recycling program. On most recycling days the collectors pass, on average, three homes prior to stopping at one." By saying this, Joseph has offered ____ for his listeners' consideration. A) evidence in the form of testimony B) an assertion which could be a main point C) interpretation of hypothetical events D) a persuasive definition

Communication & Mass Media

Enright proposes a model of forgiveness that includes which of the following steps:

a. Uncovering; emotions; work. b. Intervention; decision; work. c. Uncovering; decision; work. d. Uncovering; decision; relationship.

Communication & Mass Media

While creating and delivering his speeches, Phil always

identifies and considers the unique characteristics and viewpoints of his audience. Phil is an example of a(n) ____________ speaker. Fill in the blanks with correct word

Communication & Mass Media

Performers are evaluated with a popularity quotient called a Q. The Q is an indication of how familiar and how appealing the character is to the audience

Indicate whether the statement is true or false

Communication & Mass Media