When submitting a recommendation to your boss, you should ________
A) back up your suggestions with facts and evidence
B) emphasize how your idea saves money or benefits the business
C) state your suggestions confidently and fairly
D) do all of these.
D
You might also like to view...
Soft skills require ongoing assessment and practice, while self-management skills do not require any kind of updating once they have been learned.
Answer the following statement true (T) or false (F)
Which of the following is not one of the central challenges facing the online retail industry?
A. lack of physical store presence B. consumer concerns about the privacy of personal information C. inconvenience in returning goods D. delivery delays
A firm is considering a new project whose risk is greater than the risk of the firm's average project, based on all methods for assessing risk. In evaluating this project, it would be reasonable for management to do which of the following?
A. Increase the estimated IRR of the project to reflect its greater risk. B. Increase the estimated NPV of the project to reflect its greater risk. C. Reject the project, since its acceptance would increase the firm's risk. D. Ignore the risk differential if the project would amount to only a small fraction of the firm's total assets. E. Increase the cost of capital used to evaluate the project to reflect its higher-than-average risk.
According to an integrated marketing communications planning model, which of the following activities is best associated with the review of the marketing plan step?
A. setting direct-marketing objectives B. purchasing media time and space C. assessing environmental influences D. integrating promotional mix strategies E. analyzing source, message, and channel factors