Large-scale marketing approaches that foster two-way customer relationships are made possible by new communication technologies

Indicate whether the statement is true or false


TRUE

Business

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Predictors of increased market share might include all of the following except:

a. Speed of delivery. b. Capital Improvements. c. Research and development. d. Increased spending on employee training.

Business

Claire, engineering manager at Farley Corporation, was delighted to hear that her firm had won a big project requiring a lot of engineering-more engineering than her current staff could perform. Before she called the human resources department to enlist their help in identifying candidates to fill new positions, she first engaged in some human resources planning. Therefore, she met with her group leaders to determine

A. if the new hires are producing the needed results. B. the right number and types of people needed. C. performance appraisal needs. D. employee selection approaches. E. recruiting, training, and pay requirements.

Business

Which of the following most likely plays a crucial role in off-the-job training?

A. An orientation program B. An apprenticeship program C. Computer-based training D. Internship training

Business

A life insurance policy that provides protection for a specific amount of time is known as a(n)

a. endowment policy or annuity. b. paid-up policy. c. term policy. d. universal policy.

Business