Low audio signals coming into a console can be boosted by these:
a. iPods
b. preamplifiers
c. attenuators
d. all of these
e. none of these
.B
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The redundancy of advertising takes advantage of Noelle-Neumann's
A) information overload theory. B) cumulative effects theory. C) spiral of silence model. D) uses and gratifications theory.
Advertisement over radio broadcasting ______.
A. was discouraged by many B. was limitless once it began C. became the heart of the broadcasting industry D. all of these
Which of the following can contribute to the failure of a graphic?
a. too many items, choices, and other stimuli for the reader b. the pace of the information was too slow or too fast c. the graphic crossed over from being informative and entertaining to being gimmicky d. the information itself went beyond the understanding and interest of the audience e. all of the above
According to the text, using off-color, or foul, language should be avoided because:
a. it is illegal. b. it is disrespectful to the audience. c. it is too concrete and vivid. d. it relies on logical appeals.