Whizz soda aired its TV commercial during the season premiere of Detective Drake. Subsequently, it also aired the commercial during the following program, which was a reality show. A certain percentage of people viewed both programs and were exposed to the ad twice. This overlap is referred to as
A. facsimile promotion.
B. flighting.
C. advertising replication.
D. duplicated frequency.
E. duplicated reach.
Answer: E
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