What do the Standard & Poor's and Moody's bond ratings provide an assessment of?
A) book value
B) risk
C) dividends
D) convertibility
E) SEC compliance
Answer: B
Explanation: B) Standard & Poor's and Moody's, the two principal rating services, issue bond ratings that reflect the issuer's potential to default. A high rating means low risk of default; a low rating reflects a high risk of default.
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Roler Telecom, a leading mobile telephone operator in Asia, engages in aggressive marketing promotions. The company sends promotional messages to customers and makes promotional calls on a regular basis
However, these aggressive promotion efforts often irritate its customers. What could be the likely outcome of this?
Bradford Inc Bradford Inc manufactures and sells digital cameras. Bradford's management team has begun an intensive program whereby more time and effort are to be focused on product quality than were focused on in the past. The following data has been compiled regarding expected quality costs in the upcoming year: Product quality audits $90,000 Quality training 60,000 Rework costs 40,000 Warranty
claims 70,000 Inspection of incoming materials 30,000 Scrap costs 24,000 Statistical process control 30,000 Refer to the Bradford Inc information above. What are Bradford's total prevention costs? A) $60,000 B) $170,000 C) $75,000 D) $110,000
Having an employee manual with company policies and guidelines that have been put in place to deal with specific issues is an example of
a. Non-programmed decision manual b. Executive handbook c. Programmed decision guidelines d. Strategies
Alisha is writing a sales message to advertise the services provided by the day spa she manages. In the letter she mentions rest, relaxation, and spoiling oneself for the day. Alisha is using what type of appeal?
A) Rational appeal B) Emotional appeal C) Dual appeal D) Logical appeal