?All marketing mix decisions must have two characteristics: ____ and ____.
A. ?consistency; flexibility
B. ?consistency; rigidity
C. ?formality; flexibility
D. ?variability; flexibility
E. ?formality; rigidity
Answer: A
You might also like to view...
When releasing Mango Madness, Snapple asked retailers to put the new drink right next to mangos in the fruit aisle. The incentive for supermarkets was free mangos for participating. This ________ resulted in Snapple selling a lot more Mango Madness a lot faster and for a lot less money than if the company had just placed ads in consumer magazines and on TV.
A. viral marketing program B. sales promotion C. direct marketing activity D. advertorial E. publicity
Ski Resorts, Inc, wants to add a new run to its facility in a national park on federal land. For this action, an environmental impact statement is
a. prohibited. b. required. c. unnecessary. d. voluntary.
The CUSTOM SPA star schema contains the dimension SPAEMPLOYEE
Indicate whether the statement is true or false
Which of the following is not an SQL trigger?
A) BEFORE UPDATE B) INSTEAD OF UPDATE C) BEFORE INSERT D) INSTEAD OF CONSTRAINT E) AFTER DELETE