Environmental scanning entails the collection and analysis of information about factors that may affect the organization as well as the identification of market opportunities and threats.
Answer the following statement true (T) or false (F)
True
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Which of the following is a potential problem with the objective/task method of setting a budget?
A. It assumes that marketing activities result from demand. B. It is rarely used by major advertisers and is therefore unfamiliar and alienating to consumers. C. It assumes a static external environment and renders marketing strategies inflexible. D. It does not permit the quick and ready measurement of the success of an ad campaign. E. It requires determining in advance the amount of money needed to reach a specific goal.
The Equal Pay Act prohibits pay differential based on merit
Indicate whether the statement is true or false
The basis for the U.S. legal system is the natural law school
a. True b. False Indicate whether the statement is true or false
Which of the following statements is (are) true regarding taxation of life insurance?
I. Life insurance proceeds paid in a lump-sum to a designated beneficiary are received free of federal income taxes. II. The policyowner must pay taxes annually on the amount by which the cash value of his or her life insurance policy has increased. A) I only B) II only C) both I and II D) neither I nor II