Which of the following best illustrates the Novelty-Predictability dialectic that emerges in close personal relationships?

a. Two people in a relationship get tired of doing the same thing every weekend.
b. One person likes to spend more money than the other.
c. One person prefers to relax around the house every weekend while the other wants to explore different activities each week.
d. One person is hungry when the other person is not.


c. One person prefers to relax around the house every weekend while the other wants to explore different activities each week.

Communication & Mass Media

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Which objectives can be very specific, such as targeting the exact percentage of the audience?

a) Client objectives b) Audience objectives c) Media objectives d) Awareness objectives

Communication & Mass Media

To begin a speech on the use of condoms, Chris told a risqué joke that shocked the audience. Chris's

use of language is best described as A) too vivid. B) too clear. C) too personal. D) inappropriate.

Communication & Mass Media

Each listener plays several roles and belongs to several reference groups which influence his or her

reactions to any speech. Indicate whether the statement is true or false

Communication & Mass Media

When we assume a topic is interesting to our audience because we find it interesting, which essential quality of informative speeches are we ignoring?

a. clarity b. associating new ideas with familiar ones c. packaging or clustering ideas d. motivating your audience

Communication & Mass Media