From a public relations standpoint, there's not much difference between promoting sports and entertainment

Indicate whether this statement is true or false.


TRUE

Communication & Mass Media

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SWOT analysis is used to produce which one of the following?

a. comments directly from an organization’s external audiences b. statistical factual data about the organization c. viewpoints of the members of an organization d. goals and objectives for the organization

Communication & Mass Media

Providing information that is truthful and refraining from lies, distortions, and misrepresentations refer to which conversation maxim associated with the cooperative principle?

a. Quality b. Quantity c. Relevancy d. Manner e. Speech

Communication & Mass Media

Divestiture socialization

A) affirms the personal characteristics and identity B) organization specifies a certain set of steps to be completed in order to advance C) no real cues for movement to the target role D) experienced member serves as a role model E) no role models are available to newcomer F) recruits are brought into the organization in relative isolation G) precise timetable H) deny and strip away certain personal characteristics of a newcomer I) putting a group of recruits through a common set of experiences together J) does not segregate the newcomer in any special way

Communication & Mass Media

Which of the following is facilitated by a company intranet?

a. initiating two-way external communication b. delivering secure documents to customers c. connecting emotionally with employees d. coordinating activities across departments

Communication & Mass Media