Which of the following is a real-time bidding system that allows advertisers to target their ads to specific users based on personal information provided by Facebook?
A. Amplify
B. FBX
C. DoubleClick
D. PTAT
Answer: B
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Describe a situation in which a student is behaving efficiently, but not effectively.
What will be an ideal response?
Which of the following is NOT an accurate assertion about word-of-mouth?
A) Word-of-mouth is a marketing tool. B) Using word-of-mouth is more challenging than other promotional efforts. C) Word-of-mouth relies on explicit channels to the consumer. D) There is no formal mechanism for marketers to identify word-of-mouth channels. E) Word-of-mouth is powerful because it has a high measure of credibility with consumers.
Assume 4 separate purchases of 100 units of the same item as follows: 100 @ $0.25 each; 100 @ $0.23 each; 100 @ $0.21 each and 100 @ $0.26 each. An ending inventory count showed 230 of the items still in stock. Under the LIFO method, cost of ending inventory is:
a. $54.30 b. $53.90 c. $59.30 d. $55.00 e. $53.40
When the NLRB determine which employees are eligible to vote in an election and will be represented by the union if the union wins the election, it is defining a(an) ________.
What will be an ideal response?