Which of the following statements is not correct with respect to Fetzer Vineyards' sustainability efforts?
A. Fetzer accounts for its profit (one component of the triple bottom line) based on growth and dollars.
B. Fetzer accounts for its planet impact (one component of the triple bottom line) by protecting its environment.
C. Barney Fetzer began producing wine in 1968, and he incorporated triple bottom line sustainability accounting in 2014.
D. Fetzer accounts for its people impact (one component of the triple bottom line) by contributing to society.
Answer: C
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