____________________________ need to have a certain size in important parts of the world.
a. Local Brands
b. Regional Brands
c. Global Brands
d. National Brands
c. Global Brands
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Which of the following is the formula to determine the return on investment for an advertisement?
A. (Advertising cost - Net sales)/Advertising cost B. (Net sales - Advertising cost)/Advertising cost C. (Net sales + Advertising cost)/Advertising cost D. Advertising cost/(Net sales + Advertising cost) E. Advertising cost/(Net sales - Advertising cost)
Explain and compare the concepts of telemarketing and direct selling. Why might a consumer be more likely to buy Tupperware at a home party than the same product from a telemarketer?
What will be an ideal response?
________ is not considered a nonequity arrangement.
A. Turn-key projects B. Management contracts C. Licensing D. Exporting
Winnie worked at a bank and was dating Roger, who had previously been married to Sandra. Winnie repeatedly checked Sandra's bank account to see how much money Roger was paying Sandra in support payments and what financial position she was in
Sandra found out about Winnie's activities. Winnie A) has done nothing wrong as she worked at the bank and has the right to access accounts B) can be liable for intentional interference with economic relations C) can be liable for intrusion upon seclusion D) can be liable for nuisance E) can be liable for trespass