At the 1992 Republican National Convention, AIDS activist Mary Fisher said the following:

?
If it is true that HIV inevitably turns to AIDS, then my children will inevitably turn to
orphans.?  What kind of example was Fisher using?
A) brief factual example
B) detailed factual example
C) brief hypothetical example
D) detailed hypothetical example


C

Communication & Mass Media

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According to research cited in the textbook, women are most likely to be attracted to men who are ______.

A. unassertive and non-altruistic B. unassertive and altruistic C. assertive and non-altruistic D. assertive and altruistic

Communication & Mass Media

The type of persuasive speech that seeks to alter the beliefs and judgments of an audience is called a speech to

a. actuate b. stimulate c. convince d. describe

Communication & Mass Media

What best describes the relationship between the interdependency of two people and the nature of potential conflicts?

A. Conflict is more important for people who are less interdependent as they lack a deeper relationship. B. The more interdependent the people, the more important conflicts can become. C. Interdependent people do not react to social allergens as a source of conflict. D. Interdependent people encounter primarily content conflict.

Communication & Mass Media

Answer the following statements true (T) or false (F)

1. The type of evidence you choose should suit you, the audience, forum, subject, and situation. 2. Testimony is a superior form of evidence than statistics. 3. It is more productive to use a single type of support than to utilize a variety of support types when making a case. 4. Examples are often metaphorical parables that have the benefit of making the audience think abstractly about a concept. 5. Personal examples tell the audience something about the speaker and have the benefit of highlighting the speaker’s experience with the topic under discussion.

Communication & Mass Media