An attitude is
A) something a person accepts as true.
B) approval or disapproval and liking or disliking of a person, place, object, event or idea.
C) what a person thinks is good, right, worthy, and important.
D) something a person does.
B
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Persuasive speeches serve three major goals:
1. to strengthen or weaken attitudes, beliefs, or values; 2. to change attitudes, beliefs, or values; and 3. __________. Fill in the blanks with correct word
"Nothing gets between me and my Calvins," an advertisement for Calvin Klein jeans, is an example of which affliliation motive?
a. conformity b. reverence/worship c. deference and dependence d. sexual attraction
The transactional view is a more satisfying theory of the communication process than the linear view because it __________
a) is simpler b) is representative of how communication actually happens c) demonstrates the most recent theory of the communication process d) explains everything about media communication
In the __________ decision-making method, group members voice their feelings and opinions, but the final decision is made by the boss or leader
a) authority b) consensus c) majority rule d) unanimous