Samira, the editor of a newspaper, receives pitches daily, especially during the holiday season. What aspect of these numerous letter and emailpitches is most likely to grab Samira's attention, and why is it important?

a. Subject line; it helps capture journalists' and editors'imaginationamong all the mails in their inbox.
b. Body; it helps get to the intended point as quickly as possible.
c. Pitch; it helps directly sell the story to journalists and editors.
d. Advisory; it helps inform journalists and editors about the details of an event.


A

Communication & Mass Media

You might also like to view...

Discuss Paulo Freire’s ideas related to the participatory model.

What will be an ideal response?

Communication & Mass Media

The change to objective reporting that took place in the 1800s was driven by which of the following reasons?

A. a moral commitment to the truth B. the rise of a literate working class C. criticism by government officials D. the growth of journalism schools

Communication & Mass Media

When it is necessary in a speech to explain a term that the audience might not

understand, you should look in a dictionary such as Webster's for a. a definition by classification. b. an operational definition. c. an original definition. d. an analogical definition.

Communication & Mass Media

John violated a norm when he broke the corporate policy by forwarding a mass email

Indicate whether this statement is true or false.

Communication & Mass Media