Shovelware is an expensive but easy way for a web site to update its content

Indicate whether the statement is true or false


False. Shovelware is a relatively low cost method.

Communication & Mass Media

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Which of the following items of clothing, now accepted as appropriate attire for people of all ages and socioeconomic backgrounds, was once shunned, even banned, because of its unsavory image?

A) Denim jeans B) Hooded sweatshirts C) Peg-leg pants D) T-shirts

Communication & Mass Media

During the ad development process, an advertiser puts images representing scenes from the commercial in a document along with descriptions. Her aim was to get an idea of how the ad would look once it was produced. What is the output of this process called

a) Storyboard b) Appeal c) Illustration d) Copy platform

Communication & Mass Media

Different language tendencies can be recognized as being male or female

a. only by trained observers. b. universally across all cultures and co-cultures. c. only within specific cultures and co-cultures. d. only rarely, as language tendencies are overwhelmingly gender neutral.

Communication & Mass Media

If you devote your entire speech to what listeners already know, how have you failed to show respect for your listeners?

A. You failed to meet them where they are. B. Your speech did not merit the audience's time. C. You failed to respect cultural diversity. D. You insulted listeners' intelligence or judgment.

Communication & Mass Media