Situation analysis, objectives, target audience, key message, and strategy are all part of the ______.

a. tactics
b. corporate social responsibility plan
c. strategic plan
d. stewardship program


c. strategic plan

Communication & Mass Media

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Signaling openness to other points of view while recognizing that people from different cultures differ in thoughts, actions, and values is known as __________

a. cultural diversity b. ethnocentrism c. provisionalism d. cultural absolutism e. cultural fanaticism

Communication & Mass Media

This is the asymmetrical distribution of information

A) microcommunication B) macrocommunication C) SMCR model D) transactional model E) advertising

Communication & Mass Media

Which describes the recording of sound through two microphones attached to a mannequin head?

a. spatial sound b. surround sound c. stereo 3D sound d. binaural sound e. sound perspective

Communication & Mass Media

You learn that most people in your student audience are active in the Greek system on campus. In other words, you have learned about the audience's __________.

A. group membership B. cultural background C. knowledge level D. attitudes

Communication & Mass Media