This is the asymmetrical distribution of information

A) microcommunication
B) macrocommunication
C) SMCR model
D) transactional model
E) advertising


Answer: B

Communication & Mass Media

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Judgment and Action are two of the four basic message types. Compare these two messages and describe how each could have been used in the City Centre Urgent Care example.

What will be an ideal response?

Communication & Mass Media

He said: " . . . and were it left to me to decide whether we should have the government without newspapers, or newspapers without a government, I should not hesitate a moment to prefer the latter":

a. George Washington b. John Adams c. Thomas Jefferson d. Aaron Burr e.Alexander Hamilton

Communication & Mass Media

Of the total time we generally spend communicating, about 20–35% of that time is spent listening

True False

Communication & Mass Media

Based on 2010 data, the most money was spent placing ads in what medium?

A) Internet B) television C) radio D) magazines

Communication & Mass Media