Discuss the concept of funded risk assumption

What will be an ideal response?


Funded risk assumption is when a firm sets aside cash, or another liquid investment, for usage when a loss occurs. A firm can also make a contingent funding arrangement with a bank. Hence the firm assumes the risk by creating a liquid or near liquid cash reserve.

Business

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________ is a form of online word of mouth, or "word of mouse," that encourages consumers to pass along company-developed products and services or audio, video or written information to others online

A) Viral marketing B) Guerrilla marketing C) Microsite marketing D) Interstitial marketing E) Public relations

Business

Historical costs include all of the following except:

a. acquisition costs for assets b. net realizable values for assets. c. adjusted acquisition costs for assets. d. initial present value for assets and liabilities

Business

Successful marketers that understand the significance of word-of-mouth communication seek out opinion leaders and try to encourage them to try their products in the hope they will spread favorable communication about them.

Answer the following statement true (T) or false (F)

Business

There are three major types of business activities. ________activities involve using resources to research, develop, purchase, produce, distribute, and market products and services and receiving amounts from selling products and services.

Fill in the blank(s) with the appropriate word(s).

Business