When visuals are used, you'll have more copy because visuals take less time
Indicate whether the statement is true or false
False .
Communication & Mass Media
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According to Conger (1998), which of the following is NOT one of the four components of successful persuasion:
a. finding common ground b. making an emotional connection c. providing evidence d. being the deviant
Communication & Mass Media
Theories help you understand how to communicate, whereas strategies and skills help you understand what and why to communicate
Indicate whether the statement is true or false
Communication & Mass Media
__________ schemata refer to the appropriateness of a behavior in a given context
Fill in the blanks with correct word
Communication & Mass Media
_____ is the psychological discomfort when engaging in a new cultural situation.
a. Culture shock b. Ethnocentrism c. Cultural dependency d. Cultural dimorphism
Communication & Mass Media