Your textbook recommends using ________ in your informative speeches as a way to keep your ideas from being overly abstract.

A. description
B. contrast
C. comparison
D. All of these answers are correct.
E. Both contrast and comparison.


Answer: D

Communication & Mass Media

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For students wishing to pursue careers in international public relations, all of the following advice is useful EXCEPT

A) Exercise political restraint. B) Make your decision early. C) Take a range of international courses. D) Do not assume you have an "inside track" on employment. E) Learn at least one other language.

Communication & Mass Media

According to a 2000 PRSA/IABC survey, the most important ingredient in job satisfaction was ________

A) making a good income B) earning the respect and recognition of others C) creative opportunity D) personal satisfaction from a job well done E) career advancement

Communication & Mass Media

Once a media company constructs an audience, the next step is to:

a. construct a second audience b. condition audience members so they develop a habit of exposure c. conduct market research d. none of the above

Communication & Mass Media

Which label has been successfully appropriated by a marginalized group?

a. "redskins" b. "Spanish" c. "queer" d. "Quaker"

Communication & Mass Media