A persuasive presentation changes audience opinions and/or

behavior by explaining, instructing, describing, or demonstrating.

Indicate whether the statement is true or false


F

Communication & Mass Media

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You are a member of a geographic community that has a local newspaper. You are a member of several virtual communities that have either websites or newsletters sent to listservs. That means you are part of different:

a. niche audiences b. masses c. targets d. media organizations

Communication & Mass Media

The specific purpose statement clearly identifies the __________.

A. outcome sought from the audience B. principle claim of the speech C. central idea of the speech D. goal of the assignment

Communication & Mass Media

The authors of your textbook suggest that it is often a good idea to begin the research process in the library rather than using the internet initially, in order to enhance the chances of finding resources which furnish __________

A. logical arguments B. context C. questions of fact D. the path of least resistance E. questions of policy

Communication & Mass Media

The first step in Dewey’s problem-solving sequence is

a. establish criteria. b. define and analyze the problem. c. identify possible solutions. d. evaluate solutions.

Communication & Mass Media