The Associated Press emphasized objective reporting so all of its news reports would be considered acceptable for use by all its subscribing papers regardless of their political leaning
Indicate whether this statement is true or false.
TRUE
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This terms refers to the state in which a message receiver is so caught up in a narrative that he or she is completely focused on the world in that narrative:
a. transfiguration b. transportation c. transposition d. transmediation
Gandy estimates that as much as _____ percent of what the media carry comes from public relations sources
K) 10 L) 30 M) 50 N) 70 O) 90
Ryan feels strongly that drivers should not be required to wear a safety belt. He asks
whether you think it is a good idea for him to pursue that topic for his next speech. In light of what's presented in the text, how will you respond to him? A) Drop the topic and choose something you feel more positively about. B) Drop the topic and choose something you have no predispositions about. C) Stick with the topic since you've obviously already formed a point of view. D) Stick with the topic but be open to the possibility that you'll modify your view.
When deciding on activities and tone, you should be concerned with audience ________, as a speech to a dozen people is different than a speech to 200.
A. demographics B. size C. attitude D. makeup