A statement by a bank guaranteeing acceptance and payment of a draft up to a stated amount is called a(n)
A) bill of exchange.
B) commercial letter of credit.
C) time draft.
D) documentary draft.
Answer: B) commercial letter of credit.
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A company offering local telecommunications service combines resources with an international company that manufactures digital switching equipment to research a new type of telecommunications technology. This is an example of
A. divestment. B. joint diversification. C. global integration. D. strategic alliance.
At the preconscious need level, buyers are most likely to:
A. object to sales presentations. B. share precise reasons for buying a product. C. be hesitant about discussing their needs. D. experience post-purchase dissonance. E. be fully aware of their product needs.
Advocates of the profit-seeking school of social responsibility argue that business entities have a responsibility to act in a manner that benefits all of society
Indicate whether the statement is true or false
______ occurs when one says or acts one way in public but feels quite differently in private.
A. Self-enhancement B. Dissonance C. Motivation D. Self-verification