The statement, "Communication is a process" implies that __________.

A. communication can be intentional or unintentional
B. communication is ever-changing
C. the elements of communication work together to form a whole
D. communication is linear


Answer: B

Communication & Mass Media

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Which of the following statements best describes a strong uncertainty-avoidant culture?

a. Uncertainty is seen as a normal part of life. b. Uncertainty is seen as a continuous threat. c. Most of the population experiences communication apprehension. d. Few people experience communication apprehension.

Communication & Mass Media

The following is true about the Unique Selling Proposition, EXCEPT:

a. It is a term used in advertising. b. It can also be used in PR to delineate a unique benefit c. It must be powerful and encourage audience to take action d. Your competitors can copy it.

Communication & Mass Media

Publishing false information that wrongfully injures the reputation of others is

A) politics B) slander C) libel D) appropriation E) bad-mouthing

Communication & Mass Media

All of the following are true of communication EXCEPT that:

a. Communication is a process. b. Communication is ongoing. c. Communication occurs in a system of interrelated parts. d. Communication occurs without the use of symbols.

Communication & Mass Media