According to Shannon Bowen, ethics requires prioritizing which of the following?

a. should over could
b. need over want
c. could over should
d. want over need


a. should over could

Communication & Mass Media

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The primary disadvantage of a single-item attitude assessment is ________.

a. it only measures one factor b. it can only measure attitudes, not behavior c. it relies on correlation rather than direct measures d. it has potentially weak reliability

Communication & Mass Media

Recency is __________.

A. placing the strongest arguments at the beginning of a speech B. only using the most recent supporting materials available C. placing the strongest arguments at the end of a speech D. all of these choices E. none of these choices

Communication & Mass Media

When stories reference other stories or rely on parts of other stories to be complete, this is known as ________

Fill in the blank(s) with correct word

Communication & Mass Media

Discuss the social penetration theory, including primary considerations of the theory. Then provide an example of how the theory could be applied to an interpersonal relationship

What will be an ideal response?

Communication & Mass Media