In 2013, international giving accounted for about what portion of U.S. philanthropy?
a. 10 percent
b. 50 percent
c. 4 percent
d. 2 percent
e. It was too little to be reported
c. 4 percent
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The division of buyers into groups based on their knowledge, attitudes, uses, or responses to a product is ________ segmentation
A) behavioral B) psychographic C) values D) demographic E) needs
________ can be defined as the process and activities people engage in when searching for, selecting, purchasing, using, evaluating, and disposing of products and services so as to satisfy their needs and desires.
A. Consumer socialization B. Consumer assimilation C. Consumer retention D. Consumer culture E. Consumer behavior
Lily, a salesperson at a clothing store, observes the department head misbehaving with a customer. She brings the issue to the notice of the store manager, and the offender is immediately dismissed from his job. In this scenario, Lily is a _____.
A. social auditor B. corporate philanthropist C. grandstander D. whistle-blower
In extreme conflict situations where threats are perceived, democratic methods of leadership are likely to become more popular.
Answer the following statement true (T) or false (F)