Messages that appeal to values can be very effective in political campaigns
Indicate whether the statement is true or false
T
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Parents may grant as well as deny privileges to their children, meaning they have both _____ and _____ power
A) legitimate; referent B) reward; coercive C) expert; information D) referent; persuasive
Explain the benefit of reporting based on objectives rather than specific channels.
What will be an ideal response?
Communication researchers
A. collect data for their investigations. B. may use quantitative or qualitative methods. C. publish their studies in academic journals and scholarly books. D. may use research questions or hypotheses. E. all of the above.
Bormann believed that all humans are storytelling creatures who create and share meaning through talk. He called this ________ theory.
Fill in the blank(s) with the appropriate word(s).