The ________ has proven to be an invaluable tool for customer relationship management by facilitating the collection of individualized data to use to send personalized messages to potential customers.
Fill in the blank(s) with the appropriate word(s).
web
Done well, CRM entails gathering data from all touch points and using that data to understand the customer's needs and wants. The Internet, in particular, has proven invaluable in allowing companies to collect individualized data to use to send personalized messages that market directly to individual consumers.
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The incremental model of decision making suggests that managers make decisions by
A. using processes that have worked in past experience. B. experimenting with alternatives in a controlled setting, one by one. C. choosing something that is "good enough." D. taking small steps to alleviate a problem. E. involving several lower-level employees.
Explain the importance of breaking bulk.
What will be an ideal response?
Brainstorming is a technique for generating ideas by encouraging participants to offer as many ideas as possible in a short period without any analysis until all the ideas have been exhausted.
Answer the following statement true (T) or false (F)
A competent operations manager should first eliminate all of the bottlenecks from the process
Indicate whether the statement is true or false