Warren opened a new computer store in town. When customers purchase a computer from his store, they automatically receive an extended warranty, free in-home installation, access to Warren's 24-hour technical support team, and in-store software training classes. By offering all these things, Warren is most likely trying to
A. discourage ritual consumption.
B. encourage an internal information search.
C. stimulate problem recognition.
D. reduce a new customer's cognitive dissonance.
E. increase a new customer's cognitive dissonance.
Answer: D
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A marketing and sales budget that specifies each marketing task and the amount needed to accomplish
it is called a bottom-up marketing and sales budget. Indicate whether the statement is true or false
Rad, a manufacturer of luxury watches, charges a higher price for its products than its competitors. Despite the high prices, the brand is popular among customers for its quality and service in comparison to cheaper alternatives available in the market. In this case, Rad offers a(n) ________ value proposition.
A) more-for-more B) more-for-the-same C) more-for-less D) all-or-nothing E) same-for-less
Forty percent of the students who enroll in a statistics course go to the statistics laboratory on a regular basis. Past data indicates that 65% of those students who use the lab on a regular basis make a grade of A in the course. On the other hand, only 15% of students who do not go to the lab on a regular basis make a grade of A. If a particular student made an A, determine the probability that she or he used the lab on a regular basis.
What will be an ideal response?
Answer the following statements true (T) or false (F)
According to the clean surplus accounting, ending book value of equity equals beginning book value plus earnings.