Big Data simplifies data governance issues, especially for global firms
Indicate whether the statement is true or false
FALSE
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Regarding the use of blogs in customer service:
A) about 80% of customers read a company's blog. B) blogs are useful for venting and expressing complaints, but rarely for providing service. C) companies should use real-time online conversation and be involved in dialogue with customers. D) although trendy, blogs have little practical application for customer service.
Which type of cognitive message strategy is a direct promotion of a brand without any claim of superiority?
A) generic B) hyperbole C) preemptive D) brand
The Customs Trade Partnership Against Terrorism (C-TPAT) recognizes that U.S. Customs and Border Protection (CBP) is responsible for screening import cargo transactions
Indicate whether the statement is true or false
Which of the following is a documentary symptom that relate to all kinds of understatement of liability fraud?
a. Transactions recorded in a complete or timely manner. b. Reconciliation statement on unexplained items. c. Unusual discrepancies between the entity's records and confirmation replies. d. Balances or transactions that have supporting documents.