According to the BrandAsset® Valuator model, which of the components of brand equity measures how aware and familiar consumers are with the brand?
A) esteem
B) energized differentiation
C) relevance
D) knowledge
E) presence
D
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The contribution margin at the break-even point is zero
Indicate whether the statement is true or false
Under Section 404 of the Clean Water Act, ________.
A. there are primary drinking water standards, which provide minimum levels of quality for water to be used for human consumption B. there was a requirement for all ocean dumping of municipal sludge and industrial wastes to be terminated by the end of 1991 C. a permit system has been set up for regulating the dumping of all types of materials into ocean waters D. any dredging or filling activity in a wetland that is part of the navigable waters of the United States requires a permit before the activity can be commenced
Which of the following is recommended when making a telephone contact with a prospect?
A) Avoid giving the receptionist or secretary too much information. B) Confirm the telephone appointment with a pre-appointment call. C) Avoid telling the person how much time the appointment may take. D) State the purpose of your call and explain how the prospect can benefit from a meeting. E) Avoid developing a written presentation, which may sound too structured for a telephone call.
Have you ever been to Georgetown to visit your brother?
A) you; been B) you; have C) you; have been D) you; have ever been