Segmentation can be based on:
a. demographics
b. geodemographics
c. psychographics
d. all of the above
d. all of the above
Communication & Mass Media
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Philo T. Farnsworth invented which of the following?
A. the phonograph B. the basic technology for television C. the FM radio transmitter D. digital cable service
Communication & Mass Media
Monica studied abroad in Italy and had to adjust to kissing people when she greeted them. Which type of touch was Monica experiencing?
a. instrumental touch b. social-polite touch c. affectionate touch d. normative touch e. eager touch
Communication & Mass Media
What is a distinguishing feature of academic or scholarly journals?
Communication & Mass Media
Laws are generally positive
Indicate whether the statement is true or false
Communication & Mass Media