________ refer to the psychological profiles of individuals and to psychologically-based measures of lifestyle, such as brand loyalty and risk taking

A) Psychometrics
B) Psychographics
C) Demographics
D) Geo-demographics
E) Ego-profiling


B

Business

You might also like to view...

Answer the following statements true (T) or false (F)

1. A hero is a person whose accomplishments embody the values of the organization.  2. When the National Football League annually presents the winners of the Super Bowl with rings in a ceremony, it is an example of a ritual.  3. The pink Cadillac that Mary Kay presents to the best salespeople of its cosmetic line is an example of an emblem.  4. Research shows that organizations with market cultures report higher profits and financial growth. 

Business

Which of the following may be used to redress the ultra vires acts committed by a corporation?

a. Proceeding by shareholders for an injunction. b. Suit by the corporation or shareholders derivatively against present or former directors or officers for commission of the acts. c. A proceeding by the attorney general of the state of incorporation to enjoin it from the transaction of unauthorized business. d. All of these may be used.

Business

Which of the following actions could increase the balance in the Paid-In Capital in Excess of Par—Common account?

A) cash dividend declared B) stock split C) 10% stock dividend declared D) purchase of treasury stock

Business

The first bank to receive a check for payment is the intermediary bank

Indicate whether the statement is true or false

Business