A cultural variable that affects the degree to which people are likely to be persuaded by a
speaker of high or low status is __________ distance.
Fill in the blanks with correct word
power
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As a research technique, focus groups are widely used
A) For randomly selected subjects. B) to help identify attitudes and motivations of important publics. C) to carefully select participants based on expertise or influence. D) To formulate or pretest message themes. E) Both B and D.
Which is NOT an element of Ketchum's Strategic Planning Model?
A) facts B) goals C) audience D) outcomes E) key message
A person can be identified for the purposes of a libel suit even if he or she is not identified by name specifically in the story.
Answer the following statement true (T) or false (F)
Which pattern of organization divides the speech into points that have no pattern other than their relationship to the topic?
a. problem/solution b. spatial c. topical d. chronological