Words such as "downsizing" and "infinite horizons" make the unpleasant or mundane seem positive and appealing. These types of terms are called

A) euphemisms.
B) weasel words.
C) jargon.
D) gobbledygook.


A

Communication & Mass Media

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A) cyclical B) feedback-driven C) one-way D) media-centered E) Both A and B.

Communication & Mass Media

Economies of scale work when first copy costs are spread over many subsequent copies

Indicate whether the statement is true or false.

Communication & Mass Media

Web sites have not standardized ___________, so that users can reasonably confident they can find what they want to find

a. internal searching b. style c. looks d. booking

Communication & Mass Media

Language consists of symbols

a. True b. False Indicate whether the statement is true or false

Communication & Mass Media