The public relations process is best described as

A) cyclical
B) feedback-driven
C) one-way
D) media-centered
E) Both A and B.


Answer: D

Communication & Mass Media

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One common trait Herbert Gans found among American journalists is that they

A) romanticize large cities. B) celebrate rural life. C) prefer stories on corporate individuals who live out the American dream. D) love stories about rugged individualists who overcome adversity.

Communication & Mass Media

What is the quantification of uncertainty and chaos in a system known as?

a) Entrop b) Equifinality c) Interdependence d) Synergy

Communication & Mass Media

What are the purposes of a keynote speech? Why should a keynote speech strive to be multivocal?

What will be an ideal response?

Communication & Mass Media

A speaker's frame of reference and a listener's frame of reference will never be exactly the same.

Answer the following statement true (T) or false (F)

Communication & Mass Media