By examining a trade magazine's editorial calendar, you should be able to develop story "angles" that will give each magazine or newsletter editor reasons to include your organization in one or more issues

Indicate whether the statement is true or false


True .

Communication & Mass Media

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Reflexivity refers to the tendency of speakers to ________ more than writers

A) refer to themselves and to the audience B) use less complex sentence structures C) repeat themselves D) analyze their ideas E) define their terms

Communication & Mass Media

What type of technology is used currently to produce most magazine titles?

a. Computer-to-plate b. Linotypes c. Hand engraving d. Print on demand

Communication & Mass Media

To speak ethically, you should

A. explicitly call on your audience to behave ethically. B. not encourage unethical behavior in your listeners. C. avoid topics if some of the audience might not agree with you. D. never use material you did not create yourself.

Communication & Mass Media

Which of the following should a survey designer avoid when planning scale questions?

A. complicated rating procedures B. lengthy explanations C. long scales D. All of the answers are correct.

Communication & Mass Media