How many story types are there for broadcast news situations?

a. ten
b. three
c. seven
d. none


c. seven

Communication & Mass Media

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If a speaker states, "The lack of research space in the hospital will be resolved by the proposed addition to the cancer wing," the audience knows he/she is in the ____ step of the speech.

a. attention b. satisfaction c. action appeal d. visualization

Communication & Mass Media

Explain the difference between a dialogue and an interview

What will be an ideal response?

Communication & Mass Media

Which of the following is NOT a benefit of conducting research:

a. Helps to save time and money b. Helps to properly identify a PR opportunity or problem c. Helps to craft best strategy d. Helps to make informed decisions

Communication & Mass Media

Comparative evidence, ad populum, and appeal to tradition are examples of fallacies in

A) reasoning. B) claims. C) responding. D) evidence.

Communication & Mass Media