A persuasive speaker relying on arguments, reasoning, and evidence to support claims is utilizing what type of persuasive proof?
a. Logos
b. Ethos
c. Pathos
d. Mythos
e. Logistics
Answer: a. Logos
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Who stated, "there is decreased tendency over time to reject the material presented by an untrustworthy source."?
a) Carl Hovland b) Leon Festinger c) Harold Lasswell d) Walt Seifert
The term ______ does not necessarily imply someone is against dominant values or beliefs; it simply means the individual doing an ______ reading of a message understands the dominant ideology but chooses to interpret the message differently.
A. obsessive B. operational C. obtrusive D. oppositional
CHOOSE ALL THAT APPLY. The key components in the study of leadership are ______.
a. leadership ethics b. leadership vision c. leadership division d. leadership power e. leadership styles
As your textbook explains, when you locate an abstract of a magazine article, you should feel free to cite the article in your speech on the basis of the abstract alone.
Answer the following statement true (T) or false (F)