The database ____________________ manager is concerned with the ongoing maintenance of established databases.
Fill in the blank(s) with the appropriate word(s).
operations
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Counterfeiting is:
A) the use of a formal legal document for illegal purposes. B) the ownership of a written, recorded, performed or filmed creative work. C) the unauthorized copying or production of a product. D) the use of a product name that has different meaning than the original brand. E) the use of a distinctive mark of a brand that is no longer producing the original brand.
Which two of the following are NOT challenges posed by the new media environment for public relations practitioners?
A. Practitioners must stay abreast of technological developments in new media. B. Practitioners must give up their code of ethics to be effective. C. Practitioners must respond to the public demand for transparency. D. Practitioners must use corporate blogs to reach their publics. E. Practitioners must represent organizations in the new social media environment. B and
Which of the following is true of a franchising relationship?
A) A franchisor pays a percentage of the gross sales to a franchisee. B) Usually, a franchisee is a foreign national whom a franchisor supplies with goods. C) A franchisee sells or distributes goods using a trade name or trademark owned by a franchisor. D) Federal law allows franchisors to terminate franchise agreements without any cause in order to protect their patent rights.
Loren files a suit against Mabel, alleging a failure to pay for the harvest of Mabel's orchards. Mabel denies Loren's charge and claims that Loren breached their contract to harvest a certain number of acres and owes Mabel money for the breach. Mabel's claim is
A. a contrary charge. B. a counterclaim. C. a counterpoint. D. a cross complaint.