Stephen Toulmin says the test of an argument is

a. its ability to stand up to criticism.
b. its truth value.
c. whether people believe it.
d. its validity.


A

Communication & Mass Media

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The legal doctrine of the "right of publicity" provides

A) unlimited access by companies to use public figures in their promotions. B) special protection for publicity materials. C) celebrities the sole ability to cash in on their fame. D) publicly traded companies to publicize whatever they want. E) monetary guidelines for using entertainers in publicity materials.

Communication & Mass Media

"Let's move on to…" is an example of a __________ transition

Fill in the blanks with correct word

Communication & Mass Media

__________________ power is a result of others identifying with the leader

Fill in the blank with correct word

Communication & Mass Media

The _______ functions as a way of relating to another person positively and immediately.

a. apology
b. compliment
c. confidential interaction
d. excuse

Communication & Mass Media