Customers who have purchased your product or service are familiar with its benefits
Assuming that your customers enjoyed the consumption experience, there is often potential left in the market from the current customers who could be persuaded to buy more. You, as a marketing manager, should therefore prioritize:
A) market development strategy.
B) diversification strategy.
C) product development strategy.
D) market penetration strategy.
D
You might also like to view...
On a common-sized income statement, all items are stated as a percent of total assets or equities at year-end
a. True b. False Indicate whether the statement is true or false
Lucy tends to leave users only partially satisfied in her conflict management. Lucy is often referred to by her friends as the conflict manager who prefers a “lose–lose” outcome. Which conflict management style does Lucy tend to use?
A. avoiding B. compromising C. competitive D. collaborative
How does "usage of trade" affect the rights and obligations of buyers and sellers in contracts for the sale of goods transactions?
What will be an ideal response?
Explain the common problems that international market researchers encounter
What will be an ideal response?