The marketing manager's promotion job is to tell target customers that the right Product is available at the right Place at the right Price.
Answer the following statement true (T) or false (F)
True
The Promotion part of the marketing mix involves telling target customers that the right Product is available at the right Place at the right Price.
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"Do you like to fly when traveling short distances?" is an example of a(n) ________
A) implicit assumption B) implicit alternative C) generalization D) All of the above are correct.
Personal property consists only of tangible property
Indicate whether the statement is true or false
What measures how well the solution will be accepted in a given organization?
A. Political feasibility B. Operational feasibility C. Legal feasibility D. Schedule feasibility
In a follow up study, Pitt-Catsouphes and Matz-Costa (2009) examined the engagement of multi-generational employees and utilized the MBIE scale. What did they find that was associated with younger-boomers but not for other older age groups?
a. Younger boomers cared more as to whether they were included or not b. Older boomers were already disengaging in preparation for transition to retirement c. Employee feelings of being included were not a predictor of worker engagement d. Employee feelings of being included were a predictor of worker engagement